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ICO Whitepapers Blog

The most important part of an ICO whitepaper

At this week's World Blockchain Forum in London I was frequently asked "What's the most important part of an ICO whitepaper?" At first I had to think, because I realized that what my brain immediately thought about was what's important to purchasers of your token. But...

When is a Whitepaper not a Whitepaper?

Throughout my writing career, the terminology "whitepaper" has been distorted time and again, but the ICO market has dealt the final blow. What is a whitepaper anyway? Over my years in technology, formally a whitepaper is a technology positioning paper. Often,...

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